Course Details

Home - Course Details

Course Details:

Course Duration Duration

1 month

Modules

12

Mode

Offline / Online

Language:

English, Hindi

Certifications

Digital, Physical

Google Ads Course in Nagpur

Description

Are you looking for the best Google Ads Course in Nagpur? Digisurf Solutions offers a comprehensive, AI-powered Google Ads and PPC advertising course designed to take complete beginners to certified Google Ads professionals, fully job-ready in just 1 month.

Google Ads also known as Pay-Per-Click or PPC advertising is the fastest way to put any business in front of the right customers at exactly the right moment. With over 8.5 billion Google searches happening every single day, businesses across every industry are investing heavily in Google Ads, and they are desperately looking for skilled professionals who can manage those campaigns profitably.

Our Google Ads Course in Nagpur covers everything — Search Campaigns, Display Campaigns, Shopping Ads, YouTube Ads, Performance Max, Remarketing, AI-powered Smart Bidding, Conversion Tracking, Google Analytics 4 integration and complete campaign optimization strategies all through 100% hands-on, live campaign training with real budgets.

Whether you want a high-paying PPC job, want to run Google Ads for your own business, or want to build a freelancing career as a Google Ads specialist this course is built exactly for YOU.

Benefits

At Digisurf Solutions, our Google Ads Course in Nagpur is built around one philosophy every student must manage real Google Ads campaigns before they graduate. Not dummy accounts, not simulations real campaigns with real budgets, generating real results. That is what makes our students the most confident and capable Google Ads professionals in the Nagpur job market.

2000+

Students Trained

500+

Students Placed

4.9/5

Google Rating

100%

Placement Support

Our Google Ads (SEM) Course Curriculum

Introduction to Google Ads & PPC

→ What is Google Ads and how PPC advertising works
→ Why Google Ads is the fastest way to grow any business
→ Google Ads vs SEO — when to use which strategy
→ Understanding the Google Ads auction system
→ How Ad Rank and Quality Score determine ad position
→ Overview of all Google Ads campaign types
→ Google Ads account structure — Campaigns, Ad Groups, Ads
→ Career opportunities and salary scope in PPC India

→ Creating and configuring a Google Ads account
→ Understanding the Google Ads dashboard and navigation
→ Billing setup and budget management basics
→ Linking Google Ads with Google Analytics 4
→ Linking Google Ads with Google Search Console
→ Setting up Google Tag Manager for conversion tracking
→ Understanding campaign settings — location, language,
networks, bidding and budget
→ Notification settings and account alerts

Keyword Research for Google Ads

→ Why keyword research is the foundation of PPC success
→ Google Keyword Planner — complete walkthrough
→ Understanding keyword match types —
Broad Match, Phrase Match, Exact Match
→ Negative keywords — what they are and why they save money
→ Long-tail keyword strategy for lower CPC
→ Keyword competition and bid estimation
→ Building a profitable keyword list for any industry
→ AI-powered keyword research tools for PPC
→ Keyword grouping for tightly themed Ad Groups

Search Campaign Creation & Optimization

→ Creating your first Google Search Campaign step by step
→ Campaign goal selection — Leads, Sales, Traffic, Brand
→ Ad Group structure — single keyword vs theme-based
→ Writing high-converting Google Search Ads
→ Responsive Search Ads (RSA) — best practices
→ Ad Extensions — Sitelinks, Callouts, Call, Location,
Price, Promotion and Structured Snippets
→ Understanding Quality Score and how to improve it
→ Ad scheduling — when to show ads for maximum ROI
→ Device and location bid adjustments
→ Search term report — finding new keywords and negatives

Google Display Network (GDN) Campaigns

→ What is the Google Display Network and its reach
→ Display campaign goals — Awareness vs Consideration
→ Targeting options — Contextual, Audience, Topic,
Placement and Demographic targeting
→ Creating effective Display Ad formats —
Responsive Display Ads, Image Ads, HTML5 Ads
→ Display campaign bidding strategies — CPM, CPC, vCPM
→ Brand safety settings and content exclusions
→ Display campaign optimization — CTR, placement exclusions
→ Gmail Ads — creating and targeting email-based campaigns

Shopping Ads & Google Merchant Center

→ What are Google Shopping Ads and how they work
→ Setting up Google Merchant Center account
→ Product feed creation and optimization
→ Shopping campaign structure and setup
→ Product Group bidding and management
→ Shopping Ads titles, images and price optimization
→ Standard Shopping vs Performance Max for Shopping
→ Shopping Ads for e-commerce businesses in India
→ Monitoring and optimizing Shopping campaign performance

YouTube Ads & Video Campaign

→ Why YouTube Ads are the most powerful branding tool
→ Types of YouTube Ads — Skippable In-Stream,
Non-Skippable, Bumper, Discovery, Masthead
→ Creating a YouTube Ads campaign step by step
→ Audience targeting on YouTube — Demographics,
Interests, Custom Intent, Remarketing
→ Video ad creative best practices — first 5 seconds rule
→ TrueView for Action — driving leads from YouTube Ads
→ YouTube Ads bidding — CPV, CPM, Target CPA
→ YouTube Ads analytics — view rate, watch time, conversions
→ Video campaign optimization strategies

Remarketing & Retargeting Campaigns

→ What is Remarketing and why it is the highest ROI
strategy in Google Ads
→ Setting up Remarketing audiences in Google Ads
→ Website visitor remarketing — targeting people who
visited your site but did not convert
→ Customer list remarketing — uploading CRM data
→ YouTube remarketing — targeting video viewers
→ Dynamic Remarketing for e-commerce — showing exact
products users viewed
→ Remarketing List for Search Ads (RLSA)
→ Cross-channel remarketing strategy
→ Frequency capping and audience exclusions

Performance Max Campaigns

→ What is Performance Max and how it works
→ How Google AI optimizes across all channels simultaneously
→ Asset Group creation — Headlines, Descriptions,
Images, Videos, Logos
→ Audience signals — helping Google AI find the
right customers faster
→ Performance Max for Lead Generation businesses
→ Performance Max for E-Commerce and Shopping
→ Budget and bidding strategy for Performance Max
→ Reading Performance Max insights and reports
→ When to use Performance Max vs Standard campaigns

Bidding Strategies & Budget Management

→ Manual CPC vs Automated Bidding — when to use which
→ Smart Bidding strategies — Target CPA, Target ROAS,
Maximize Conversions, Maximize Conversion Value
→ Enhanced CPC and how it works
→ Portfolio bid strategies for multiple campaigns
→ Daily budget vs shared budget management
→ Understanding campaign budget optimization
→ Impression Share — what it is and how to improve it
→ Bid adjustments — by device, location, time and audience
→ AI-powered bidding — how Google’s machine learning
optimizes bids in real time

Conversion Tracking & Campaign Analytics

→ What is conversion tracking and why it is essential
→ Setting up Google Ads conversion tracking
via Google Tag Manager
→ Tracking lead form submissions, calls and purchases
→ Import conversions from Google Analytics 4
→ Understanding the Google Ads reports —
Campaign, Ad Group, Keyword, Search Terms, Auction Insights
→ Key PPC metrics — CTR, CPC, CPA, ROAS, Impression Share
→ Building a Google Ads performance dashboard
→ A/B testing ads, landing pages and bid strategies
→ Monthly PPC reporting for clients and employers

Live Project Training & Portfolio Building

→ Create and manage a complete Google Search campaign
from scratch with a real budget
→ Run a Display campaign for brand awareness
→ Set up remarketing audiences and create a
retargeting campaign
→ Perform a complete Google Ads account audit
→ Write and test multiple ad copy variations
→ Track conversions and analyze real campaign data
→ Prepare a professional PPC performance report
→ Build your complete Google Ads portfolio with results
→ Freelancing — how to get Google Ads clients and
price your services in Nagpur and India
→ Interview preparation and Google Ads certification
exam guidance

Key Highlights

Learn 20+ Advance AI Tools

Mock Interviews with AI Insights

AI Digital Marketing programs

1:1 Expert Mentoring Session

Projects & Real Case Studies

Live Project Managements

Online & Offline Mode Training

100% Placement Assistance

Course Completion Certificate

Our Social Media Marketing Course Designed For

STUDENTS & FRESHERS

Want a high-paying first job in digital marketing? Google Ads specialists are among the highest-paid entry-level hires. No prior experience needed we start from absolute basics.

WORKING PROFESSIONALS

Already in marketing, sales or a digital role? Adding Google Ads certification to your profile immediately makes you more valuable and opens doors to senior, better-paying positions.

ASPIRING FREELANCERS

Google Ads freelancing is one of the highest earning online skills in India. Businesses pay ₹10,000 – ₹1,00,000 per month for good Google Ads managers. One skill, multiple income streams.

BUSINESS OWNERS & ENTREPRENEURS

Running a business in Nagpur and spending money on Google Ads without seeing results? Learn to manage your own campaigns profitably and stop wasting money on agencies who don't deliver.

E-COMMERCE PROFESSIONALS

Running an online store and want to scale sales with Google Shopping Ads and Performance Max? This course is your complete growth toolkit. This will help you to scale your brand.

DIGITAL MARKETING PROFESSIONALS

Already in digital marketing but lacking paid advertising skills? Google Ads is the single most valuable skill you can add to your profile to unlock senior roles and higher salaries.

About the Course

Why Learn Google Ads (SEM)

Google Ads professionals are among the highest-paid digital marketing specialists in India. A skilled PPC expert who can manage ad budgets profitably and deliver measurable ROI is worth more to a company than almost any other digital marketing hire because every rupee they invest in Google Ads can be directly tracked and measured.

That is why PPC executives and Google Ads specialists consistently earn ₹4 – 12 LPA at entry to mid-level and why our Google Ads Course in Nagpur is one of our most popular and career-changing programs.

At Digisurf Solutions, you don’t just watch Google Ads tutorials you actually manage live campaigns. From setting up your first Search campaign to running AI-powered Performance Max campaigns, every skill you learn is immediately applied on real accounts with real budgets building a portfolio that speaks for itself in every job interview.

Ready to Master Google Ads and Build a High-Paying PPC Career?

Every day, businesses in India spend crores of rupees on Google Ads — and every single one of them needs a skilled professional to make sure that money delivers real results

Google Ads is the fastest path to a high-paying digital marketing career and Digisurf Solutions gives you every skill, certification and live campaign experience you need to get there.

Frequently Asked Questions

Our Google Ads Course in Nagpur is 1 month long covering 12 comprehensive modules from Google Ads basics to advanced AI-powered Performance Max campaigns. Live project training and 100% placement support included.

We offer the most affordable Google Ads Course fees in Nagpur with flexible EMI options. Contact us at +91-9673656967 or visit our institute for the latest fee details and available batch discounts.

No experience needed! Our Google Ads Course starts from scratch — what Google Ads is, how the auction works, how to create your first campaign — and builds all the way up to advanced AI-powered bidding strategies and Performance Max campaigns.

Yes! At Digisurf Solutions, every student manages real Google Ads campaigns with actual budgets not simulations. You will create, run, optimize and report on live campaigns, building a real portfolio of proven results.

We cover all campaign types — Search, Display, Shopping, YouTube, Remarketing and the latest Performance Max campaigns powered by Google AI. You graduate as a complete, well-rounded Google Ads professional.

Yes! You will receive multiple Google-issued certifications directly from Google including Google Ads Search, Display, Shopping, Video and Measurement certifications globally recognized credentials that employers value.

Absolutely! AI is integrated throughout the course — Smart Bidding with Google AI, Performance Max AI optimization, AI-powered keyword research, Responsive Search Ads and the latest Google AI features in 2026. You graduate future-ready.

Google Ads professionals are among the highest paid digital marketing specialists in India. Fresh graduates typically start at ₹3 – 5 LPA and experienced professionals earn ₹6 – 14 LPA. Freelancers can earn ₹10,000 – ₹1,00,000 per month managing campaigns for clients.

Yes! We offer both offline Google Ads classes at our Nagpur institute and a fully live online course same expert trainer, same live project training, same placement support for students anywhere in India.

Yes! We offer a FREE 3-Day Demo Class with zero obligation. Experience our teaching, see a live Google Ads campaign in action, meet the trainer and decide for yourself. Book your FREE Demo by calling +91-9673656967 or filling the form on this page.

Shopping Basket